Marshall County Arts and Culture Alliance
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We are passionate about making Marshalltown THE place to live, work, learn and play by
enhancing the quality of life and making it a place in which arts and culture thrive.

Marshalltown Schools Sidewalk Safety Murals

10/27/2020

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In an effort to increase the safety for students in Marshalltown, the Arts & Culture Alliance is partnering with the City of Marshalltown and the Marshalltown Community School District to create vibrant sidewalk murals at each of the schools in Marshalltown. In May of 2019, our community tragically lost an 8-year-old boy, Christian Maxon, after being struck by a car while crossing the street after school. We believe the arts provide hope, healing and are a creative way to address and solve community challenges. It is our priority to honor and pay tribute to Christian and his family by increasing safety, awareness, education, beautification and engagement in the arts through this project.
 
“In 2019, the Alliance launched our newest program, Marshalltown Murals. From the beginning, it was our priority to expand the program by partnering with the Marshalltown Schools to incorporate murals within the community,” said Arts & Culture Alliance Executive Director Amber Danielson. “We believe this is a critical and significant opportunity to address the challenge of street safety in the school zones, while engaging students in a creative and educational way. We are honored to lead this project to pay tribute to Christian and his family.”
 
The project’s fall kick-off is possible thanks to a gracious donation by Jason and Jenny Matteson, who are sponsoring the mural at Franklin Elementary School. Jason and Jenny said the Sidewalk Safety Murals project “was extremely important to us – to promote safety awareness, as well as an offering of love and hope for Christian’s family,”
 
Murals will first be placed at three of the 11 schools this fall - Franklin, Rogers and Woodbury elementary schools. The remaining MCSD schools, as well as St. Francis Catholic School and Marshalltown Christian School, will be completed in the spring/summer of 2021. Franklin Elementary, the school Christian attended and where the accident took place, will receive the first mural. Each mural will measure approximately 10’ x 10’.

“I’m hoping this campaign will remind all people to be hyper-vigilant and careful any time they are driving or crossing the street because even if you have the right of way and follow proper safety precautions, there is no guarantee that everyone else will,” said Christian’s mom, Brittany Maxon. “We want to bring awareness to everyone - children, adults, drivers, and pedestrians - anything to prevent another family from suffering our heartbreak. Christian would want that. He loved everyone and would want his loss to help bring awareness and keep others safe.”

MCSD Superintendent Dr. Theron Schutte said the project serves as a powerful way to honor Christian’s life and as a critical safety reminder.
 
"MCSD is very excited to partner with the Marshall County Arts & Culture Alliance on the Sidewalk Mural Project in honor and remembrance of former Franklin Elementary student Christian Maxon. It is a step in the right direction of providing more education, support and attention to the critical importance of safe practices for motorists and pedestrians within our community,” Dr. Schutte said.
 
The Alliance’s Mural Selection Committee, which includes a local artist, an Alliance Board Member and a Marshalltown Public Art Committee Member, is working hard to finalize the mural design with the hand-selected artist, Lauren Gifford of Des Moines. The artist has granted us copyright of the mural, so we will be able to spread the message throughout the community. Our intention is to put the mural on signs to be placed at each of the schools’ busy intersections and crosswalks to share the message to drivers traveling through school zones. The signs will be translated into Spanish. 
 
The mural design and verbiage “Look Both Ways” was selected for many important reasons:
  • It is vibrant and bold – our hope is it literally stops people in their tracks to remember street safety.
  • The phrase is universal to everyone – people of all ages, from children to senior citizens, and people of all ethnicities and abilities.
  • The phrase is applicable to everyone – walkers and drivers, allowing the messaging to be spread community wide.
Franklin’s mural will have a special dedication to Christian including a lightning bolt, representing Flash his favorite super hero, and his favorite color, blue.
 
The painting will begin over the next couple of weeks, with the goal to have the first three murals completed by the end of October. The Alliance will concentrate on fundraising over the winter months for the remaining schools. Each mural is $1,500 and we still need another $12,000 to complete this project at the remaining schools

“Christian was the most caring child I have known. I am blessed to be his grandmother. It is a great honor to have his memory kept alive with this project that will remind drivers to be extra cautious in school zones and remind the students to be careful when crossing the streets,” said Christian’s grandmother, Denise Balot.
 
The Arts & Culture Alliance, a non-profit organization, was created in 2004 to cultivate a community of arts and culture by supporting, promoting and enriching existing opportunities and by seeking new possibilities.  Our mission allows us to focus on enhancing the quality of life in Marshalltown by making it a place in which arts and culture thrive and our community flourishes.
 
To make a tax-deductible donation toward the Sidewalk Safety Mural Project:
Please make checks out to Arts & Culture Alliance – send to PO BOX 386, Marshalltown, IA, 50158
Online Donations Accepted at www.artsandculturealliance.org/marshalltown-murals
*click the donate button and select sidewalk mural project


For more information or questions, please contact us at (641) 752-ARTS (2787) or director@artsandculturealliance.org
Learn more about the project at www.artsandculturealliance.org/marshalltown-murals

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In The News: 
Full Press Release PDF  ​
KCCI Des Moines Channel 8
​We Are Iowa - Local 5 News 
Times Republican
Marshalltown Community School District
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Marshalltown Schools Mural
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Franklin Mural
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Marshalltown Schools Mural Signs - Spanish
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National Arts and Humanities Month

10/19/2020

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Marshall County Arts & Culture Alliance Celebrates the Arts and Humanities in Marshalltown
The Marshall County Arts & Culture Alliance joins thousands of arts organizations and communities across the nation to celebrate National Arts and Humanities Month throughout October. We are thrilled to make the celebration official with Marshalltown Mayor, Joel Greer, in his proclamation for the City of Marshalltown to celebrate October as National Arts and Humanities Month. The Alliance continues to carry this message to the people of Marshalltown through programs and experiences that honor the efforts of artists, historians, teachers, and cultural groups working to make the arts and humanities a part of everyone’s life.
 
This year’s Arts and Humanities Month has taken on new meaning. As Americans for the Arts asks, “Can you remember a time when we’ve needed the arts more? During the pandemic, the arts have been there to support us. We’ve listened to music, read, and made chalk drawings with our kids. We’ve danced in our living rooms, watched movies and taken Instagram photos, and created posters to carry in protest. The arts are working overtime in every community, household, and family, doing what they do best: connecting us, giving us needed moments of joy, and most of all, creating hope.
 
We also need to be there to support the arts. Right now, many Iowa artists and creative businesses are still struggling to rebound. So, how can you show your support?
  • Consider making a donation to our local arts organizations or buying season tickets to use when they reopen, to help support them financially now:
    • Live On Stage Marshalltown – donations online
    • Marshalltown Community Theatre – mail-in donation form
    • Marshall County Conservation Board – mailed to 2349 233rd Street, Marshalltown, IA 50158
    • Marshall County Historical Society – mailed to 503 West Main Street, Marshalltown, IA 50158
    • Marshalltown Public Library– donations online
    • Orpheum Theatre – mailed to 220 East Main Street, Marshalltown, IA 50158
 
  • Buy local art and music, either directly from your local artists, or websites like Bandcamp and ShopIowa.com
    • Local artwork is currently on display & for sale at the Marshalltown Airport, Sub City, Wayward Social and West End Perk.
  • Try something new and take an online class in creative writing, dance, painting, or whatever strikes your fancy – there are so many virtual art classes to choose from!
 
At a time when our creative workers and businesses are working to recover, National Arts & Humanities Month is a perfect moment to show your support for the arts. There can be no recovery without creativity. Below is the estimated Impact of the Pandemic on the Creative Workforce:
  • In a typical year, Iowa’s creative workforce employs more than 42,000 Iowans and accounts for 2.2 percent of our economy -- a larger share than the construction industry. If the creative industry in Iowa was a company, it would be Iowa’s 2nd largest employer.
  • Iowa’s non-profit arts and culture industry has lost more than $31 million and at least 700 full-time jobs since the pandemic began. (Source: Americans for the Arts, Economic Impact of COVID-19 Survey)
  • According to Iowa Workforce Development, nearly 10,000 workers in the arts, entertainment and recreation industry have filed new claims for unemployment in the last six months.
 
“The arts are the lifeblood of our communities, raising morale, creating community cohesion, and providing comfort during dark times, while also delivering a huge economic footprint. The sector continues to suffer devastating losses due to the COVID-19 pandemic, so it is vital that we support our creative workers and fight for the sector in the months and years to come,” said Robert L. Lynch, president and CEO of Americans for the Arts and national coordinator of Arts and Humanities Month. “National Arts and Humanities Month gives us a chance to celebrate the values that the arts impart in our lives, and it is more important than ever that everyone take part to recognize the creative and cultural value of the arts and humanities in our communities.”
 
National Arts and Humanities Month is coordinated by Americans for the Arts, the national organization working to empower communities with the resources and support necessary to provide access to all of the arts for all of the people. More information about National Arts and Humanities Month is available at: www.AmericansForTheArts.org/nahm.
 
The Arts & Culture Alliance, a non-profit organization, was created in 2004 to cultivate a community of arts and culture by supporting, promoting and enriching existing opportunities and by seeking new possibilities.  Our mission allows us to focus on enhancing the quality of life in Marshalltown by making it a place in which arts and culture thrive and our community flourishes.

PDF Press Release 
Mayor's Proclamation
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PO Box 386
Marshalltown, IA 50158
(641) 752-ARTS (2787)
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  • Home
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